Saunders and Cornett's Financial Institutions Management: A Risk Management Approach provides an innovative approach that focuses on managing return and risk in modern financial institutions. The central theme is that the risks faced by financial institutions managers and the methods…
McGraw Hill GRE Ace the GRE with strategies and drills from a perfect scorer! Getting ready to apply to grad school? Let McGraw Hill’s GRE expert, who achieved a perfect score on the test and tutors GRE full time, provide…
Engagement. Leadership. Innovation. This market-leader remains the most rigorous, business-oriented title on the market! Translated into 10+ languages and supported by an extensive instructor resources package, Kerin 16e is up-to-date with additional emphases on social media, marketing metrics, financial aspects…
Marketing: An Introduction shows you how creating and capturing customer value drives effective marketing strategies. The text reflects major trends and shifting forces that impact marketing in this digital age of customer value, engagement and relationships. This in turn gives…
Written by distinguished professors and professionally narrated for easy listening, this crash course is a valuable tool both during school and when preparing for exams, or if you're simply interested in the subject. The audio is focused and high-yield, covering…
Written by distinguished professors and professionally narrated for easy listening, this crash course is a valuable tool both during school and when preparing for exams, or if you're simply interested in the subject. The audio is focused and high-yield, covering…
GMAT quantitative review, tips, and strategies, with over 300 practice questionsThe Official Guide for the GMAT Quantitative Review 2017 provides targeted preparation for the mathematical portion of the GMAT exam, with 45 brand new practice questions. Designed by the Graduate…
Fundamentals of Corporate Finance, by Brealey, Myers and Marcus, provides students with a solid framework of theory and application to use well after they complete the course. This author team is known for their outstanding research, teaching efforts, and world-renowned…
Marketing: The Core 6e by Kerin and Hartley continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package…
You don't need to be a mathematician to understand and maximize the power of quantitative methods! Written for the future business professional, QUANTITATIVE METHODS FOR BUSINESS, 12E by a powerhouse, award-winning author team, makes it easy for you to understand…
The market leading undergraduate investments textbook, Essentials of Investments, 9e by Bodie, Kane, and Marcus, emphasizes asset allocation while presenting the practical applications of investment theory. The authors have eliminated unnecessary mathematical detail and concentrate on the intuition and insights…
Analysis for Financial Management, 10e presents standard techniques and modern developments in a practical and intuitive manner with an emphasis on the managerial applications of financial analysis. It is intended for non-financial managers and business students interested in the practice…