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The Timeless Principles of Successful Business Strategy

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In recent times, a number of business leaders have forgotten the fundamental rules of business strategy. Consequently they have led their companies to collapse, provoking an economic and financial crisis. Obsessed with short-term returns, they have overlooked the fact that the real purpose of corporate strategy is not only to make quick profit but more importantly to create an organization that will endure. There is much to learn from the experience of established firms that have existed for a hundred years and more. They provide the material for this clear and concise book, which presents ten lessons that detail the main elements of corporate strategy. Recognizing that each firm is unique, the book resists the temptation of quick fixes, instead offering lessons to be pondered and used on a case-by-case basis.

قیمت : 1500 تومان
لینک کوتاه : https://bookbaz.ir/?p=432
نویسنده : Eric Viardot
ناشر :
سال انتشار : 2011
زبان کتاب : انگلیسی
نوع فایل : PDF
تعداد صفحات : 101
(ISBN) شابک : B00F77L2EY
قیمت کتاب درآمازون : $55.37
حجم فایل : 400 KB

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۱۵۰۰ تـومان – خرید

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