دانلود کتاب Marketing Management | بوک باز

دانلود کتاب بازاریابی: معرفی<br>Marketing: An Introduction, 15ed

دانلود کتاب بازاریابی: معرفی
Marketing: An Introduction, 15ed

Marketing: An Introduction shows you how creating and capturing customer value drives effective marketing strategies. The text reflects major trends and shifting forces that impact marketing in this digital age of customer value, engagement and relationships. This in turn gives…
دانلود کتاب مدیریت بازاریابی<br>Kotler Marketing Management 14th

دانلود کتاب مدیریت بازاریابی
Kotler Marketing Management 14th

Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice.  Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory…