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Essential Business Fundamentals for the Successful Eye Care Practice, 1ed

A compact business education that strategically incorporates ۵۰۰ keywords to lay the foundation and over 50 action items to initiate meaningful advances and excel in your eye care practice today.

Medical training is a difficult journey with enormous amounts of information to absorb over a short time period. The intense time commitment required during this process leaves little opportunity to study any other discipline. However, even the most intelligent and well-intentioned provider cannot care for patients if the front door of the building is closed. Simply put: A fundamental background in business is required to effectively practice medicine. Eye care professionals, along with their ophthalmic staff, can now fill the critical gap in their education with Essential Business Fundamentals for the Successful Eye Care Practice, providing them the necessary basic tools to make and execute winning practice management decisions.

Writing in a high-density format familiar to medical professionals, Dr. Savak Teymoorian combines his physician training and experience as a successful ophthalmologist at Harvard Eye Associates with the knowledge acquired earning his MBA degree. This unique perspective allows him to provide the proper theory and execution in the business of eye care and present it in an efficient manner like that used in medical education.

Each chapter is dedicated to a different subject that would routinely be taught in a MBA program, tailored specifically for eye care professionals and distilled into the most critical information for a strong foundation. Each section is further enhanced with real-life examples seen in ophthalmic care showing how to properly apply business strategies and tactics to obtain the best results.

Chapter topics include:

• Marketing
• Leadership
• Negotiations
• Operations
• Finance

Ophthalmologists, optometrists, and eye care staff will appreciate Essential Business Fundamentals for the Successful Eye Care Practice for its efficient information relevant to running an eye care practice, whether they are currently in training and want to set themselves up for success or they are already practicing and want to fill in a deficiency in their knowledge.

Contents

Chapter 1 Providing Leadership
Chapter 2 Understanding Organizational Behavior
Chapter 3 Maximizing Human Resources
Chapter 4 Optimizing Operations
Chapter 5 Applying Economics
Chapter 6 Sharpening Negotiations
Chapter 7 Enhancing Marketing
Chapter 8 Integrating Information Technology
Chapter 9 Comprehending Business Finance
Chapter 10   Complementing Personal Finance
Chapter 11   Utilizing Statistics